Are You Optimising Your Storefront for Customers or Test Scripts?
When Salesforce Commerce Cloud (SFCC) powers your revenue, knowing how your storefront performs isn't enough. You need to know how it performs for your customers.
Synthetic monitoring gives you valuable insight into performance under controlled conditions. But your customers don't shop under controlled conditions. They browse across different devices, browsers, networks and regions and their experience can look very different from what a scripted test reports.
On SFCC, the real question is rarely "Was the page slow?" It's "Why?" An API under strain. An integration struggling. A background job backing up.
TCTG Real User Monitoring (RUM) gives you visibility into the performance your customers actually experience, alongside the wider commerce signals that help your team investigate why.
Reality: Your SFCC Storefront Performance Data May Be Missing the Customers Who Matter Most
Synthetic monitoring doesn't tell the whole story
A storefront can perform well under controlled testing while real shoppers experience delays, layout shifts and slow interactions across specific devices, browsers or networks
Performance Issues Quietly Cost Customer Experience and Conversion
Slow interactions, layout shifts and journey friction may not take your storefront offline, but they can still frustrate shoppers and affect conversion before your team knows there is a problem.
Performance data rarely explains the business impact
Knowing your site is slow only tells you so much. Which customers are affected, where they're experiencing friction and what's happening across the wider commerce environment gives your team the context to prioritise what matters most.
TCTG Real User Monitoring: Built Around Real Customers, Not Simulated Tests.
Stop guessing. Start seeing.
Rather than relying solely on simulated journeys, TCTG RUM captures real-user performance data to show:
- Which devices experience slower performance
- Which browsers encounter performance issues
- Which regions experience higher latency
- Where real customers abandon journeys
- How Core Web Vitals perform in real-world conditions
Synthetic monitoring helps detect problems proactively. TCTG RUM shows how customers experience your storefront under real-world conditions. TCTG brings both into one connected monitoring environment.
