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The Challenge
Built on Salesforce Commerce Cloud, Hush was experiencing persistent technical constraints that were impacting both customer experience and internal efficiency.
Recurring issues included:
- Quota breaches affecting site stability
- Disruptions across third party integrations
- Google Shopping feed errors limiting product visibility
- Background job failures impacting marketing workflows
- ERP connectivity gaps creating data synchronisation inconsistencies
- Malicious site activity posing risk to brand trust
These issues increased operational friction, slowed marketing execution and reduced internal confidence in the platform’s reliability.
The Objectives
The programme focused on four defined outcomes:
- Eliminate recurring quota violations and platform errors
- Restore accurate data synchronisation across ERP and integrations
- Improve product visibility through Google Shopping remediation
- Introduce structured monitoring and controlled BAU governance
All improvements needed to be delivered while maintaining uninterrupted trading.
The Solution
TCTG embedded hands on Salesforce Commerce Cloud engineering support alongside structured platform oversight and governance.
Technical Remediation
Recurring wishlist quota violations and platform errors were diagnosed and resolved through bespoke development fixes. Google Shopping feed issues were corrected to restore accurate product indexing and visibility.
Integration Stabilisation
ERP connectivity gaps were addressed to ensure consistent data flow across systems and reduce operational disruption.
Monitoring and Governance
24/7 monitoring was introduced alongside structured BAU processes, transparent estimations and best practice engineering standards to improve scalability and long term stability.
Strategic Enablement
Support was provided during the transition from Emarsys to Klaviyo, defining a clean and scalable development approach to strengthen future CRM and marketing automation capability.
The Results
Hush experienced improved platform reliability and performance, restoring confidence in the stability of its Salesforce Commerce Cloud environment.
- Improved platform reliability and performance
- Reduced recurring technical disruptions
- Restored marketing and product visibility workflows
- Stronger integration consistency across systems
- Increased internal confidence in SFCC stability
The platform moved from reactive issue management to structured operational control.
"Before partnering with The Commerce Team Global we were constantly trying to keep abreast of accumulating support issues. The challenges with our Google Shopping feed were a daily headache, and the ERP sync gaps were a constant source of frustration for our team. The support from TCTG didn't just fix these problems; their proactive monitoring and workflow automation completely changed how we operate. We're now far more efficient, and I can trust that our site is running smoothly.
Scott Brown,Technical Support Manager at Hush-UK.com
Is This You?
Does your digital experience match the quality of your brand?
Luxury retail is built on trust. Every element of the customer experience - from how a product is presented to how a payment is processed: either reinforces that trust or quietly erodes it. If any of the following resonates, we should talk
- Your digital experience doesn't feel like it belongs to the same brand as your stores
- Customers have to work too hard to find the information they need to commit to a high-value purchase
- Your product pages don't do justice to the products they're selling
- Payment failures are costing you sales - and you don't have full visibility into why
- Your site doesn't consistently communicate the quality your brand represents across devices
- You're ready to invest in an experience that matches your ambition - and you need a partner who understands what that means
